Where Aesthetics Meets Ethics

It started in early 2012, over lunch at some faux French cafe in Hong Kong, with an idea of bringing together designers with a visionary approach, blending goodwill with aesthetics. We were fed up with the dirty business of fashion, the environmental degradation caused by the industry and the lack of respect towards people who make our clothes. United by the desire to find truly sustainable fashion that did good and looked good, we embarked on a 'let's see what's out there'designer search mission. Amazed and inspired by what we had found, we decided to bring them all under one platform and so A Boy Named Sue was born.

Our goal is simple to show that ethics and aesthetics are not mutually exclusive. We call it 'cool clothes with a conscience'.

 

 

 


 

The Building Blocks

A Spectator Kind of Skirt

Because we love sitting in the sidelines as much as being on the court. Made in NYC. Was $322, now $145


#WE ARE SOCIAL!

Instagram

Follow us to meet our designers, preview the new collections, get behind our blogger collaborations!




#coolclotheswithaconscience

The essentials

A must for every season the oversized white linen trench. by Ilana Kohn, Now 50% 190$US


Organic Sweatshirts by Groceries

Stock up for fall. Organic cotton tees, proudly made in the USA.


Why Sustainability in Fashion Matters

We've started a collaboration with Conscious Magazine to talk about the importance of addressing sustainability and the environment in fashion.


Don't miss out!

Only the good stuff like new arrivals, organic sweet deals and subscriber-only sales. No spamming, we hate it too!